Understated Luxury:
lux·u·ry/ˈləkSH(ə)rē,ˈləɡZH(ə)rē/ noun. The state of great comfort and extravagant living.
un·der·stat·ed/ˌəndərˈstādəd/adjective. Presented or expressed in a subtle and effective way.
Things you can buy easily such as insane high-rise building, a land over an exotic or Instagrammable place, designer interior furniture. What you can’t buy such as people’s experience and philosophy, their intention towards you and how much they pay attention to the most details. You get to experience what you can’t buy in your life, here, at this hotel.
